What We Do

About Us

What Our Clients Say

Testimonials

“Working with Easton Crafts and the staff at Directions Equity was a great experience. My husband and I were impressed with the efficient service provided. They helped us through the entire process, and we cannot speak highly enough about Easton’s advice and guidance through it all. In addition to keeping us informed of current rates, he was responsive to the plethora of questions we had and provided us with the different financing options available. All-in-all, it was the smoothest transaction we’ve experienced and we will continue our relationship with Easton and the staff at Directions Equity.”

- Michael and Teresa G.

Rich –

“I just wanted to let you all know how thankful I am to you! You played a major role in getting me my new home! It was a long, frustrating road (at least I thought so!) and you all were so helpful, confident and determined every step of the way!”

- Amanda H.

“Annette has been a great asset to work with. Real Estate transactions are often complicated and its always great to work with someone you trust and feel that can get the job done. Annette was so helpful at meeting all my clients needs, often answering late night inquiries from my client and myself. We closed in a timely matter and Annette was able to lock in my client with the best rate possible. I highly recommend using Annette for all of your Mortgage lending needs.”

- Jonathan L., Realtor

Barbara-

“You have always performed for my clients with exceptional and outstanding services. I have never hesitated to refer you to my clients. Thanks you for being you.”

- Marsha

“You have really been one of the smoothest lenders I have ever worked with. It’s been so nice!”

- Donna A

Erica & Annette-

“Just wanted to take a moment to express our sincere appreciation for all the help and guidance you provided us during our home purchase. You all made the process easy and rather stress free and we are enjoying our home much sooner than we anticipated.”

- Adriana and Nathan

Marc-

“We can’t thank you enough for all that you have done for us. If it weren’t for you we wouldn’t be in our dream home. Thank You so much!!!”

- Larry & Staci

“Thank you for being so patient with us! I am so glad our realtor recommended you to us. Thank you so much for everything!

- Krista & Jason

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Team Members

ADRIANA PEDRAZA
LOAN OFFICER

Whether you are a first time homebuyer or an experienced buyer Adriana is ready to leverage her 10 years of experience in the financial and mortgage industry to meet your financial goals. Adriana believes that the process of attaining a mortgage is much more than just a transaction, it’s about building long lasting relationships with her clients. Her passion for helping others reflects with each and every client and always being available to answer questions throughout the process. Adriana understands that each clients’ financial situation is different and thoroughly takes that into account when determining what’s best her clients.

Adriana was born and raised in the Austin area but now calls San Antonio home with her two daughters Kaylie and Ava. She is involved in the community as a CASA advocate and a member of the Junior League of San Antonio.

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ANNETTE DE LOS SANTOS
LOAN OFFICER

Annette De Los Santos has been in mortgage industry since 1997.  Experienced in FHA, VA, and Conventional Loans as well as HIP down payment assistance programs, helping you feel comfortable begins with sharing her thorough knowledge of the products we have to offer so that you can make informed decisions. “Put my years of experience to work and I promise to deliver exceptional service to you!  Referrals from satisfied customers are a very important part of my business.  My goal is to earn your confidence and become your trusted mortgage consultant for years to come.”

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ARNOLD HERRERA
LOAN OFFICER

Born and raised in San Antonio; Arnold French Herrera is a graduate of The Incarnate Word University with a BBA in Computer Information Systems and holds an MBA from The University of Phoenix. He has worked for companies such as UPS, USAA, and CHASE to name a few. His attention to detail comes from years of managing IT Projects. He provides his clients with the service they deserve when purchasing or refinancing their home loan. As a former US Army Veteran and overseeing large project teams his leadership skills has transitioned over to the mortgage industry. It’s his duty to make sure that every client has a great experience in one of their major milestones in their life. His tenacity has helped many clients achieve home ownership and he is here to do the same for you and your family. He truly knows what it means to “serve”.

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BARBARA COKER
SENIOR LOAN OFFICER

Barbara’s many years of mortgage experience in San Antonio have enabled her to know how to ask the right questions to get mortgages approved…even when other lenders could not. Her loyal Realtors know to call on her to save their listings’ sales contracts. Ethical and honest service is her promise to buyers and Realtors. She is always available to help you prequalify for the best mortgage. Her commitment to the real estate community resulted in the San Antonio Board of Realtors honoring her as an Affiliate of the Year. Contact her directly on her cell phone for immediate and professional service! 210-842-4185

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CHAD EMERSON
SENIOR LOAN OFFICER

Chad began his career as a loan officer after graduating from the University of Wisconsin in 2000. In 2006, he and his family decided to move to San Antonio, Texas and has been lending in San Antonio ever since. With 16 years of originating experience, Chad has a broad knowledge of all loan types, Conventional, FHA, VA, USDA, and some portfolio products as well. Whether it be a new home, or an investment property for income growth, Chad prides himself on customer service and always makes sure that the client’s needs come first. Chad’s knowledge and performance has also gained the attention of new construction builders throughout Texas, appointing him as their preferred lender for prospective buyers. Chad credits his 3 years in the Army as a major contributor to his strong work ethic. You can trust that when your loan is in his hands, it will get done.

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CHRISTI HINES
SR. LOAN OFFICER

Christi Hines is highly dedicated and successful mortgage industry professional. She entered the mortgage industry in 1996. She became a Loan Officerin 2004 and her experience is testimony to her commitment to client satisfaction. Her comprehensive knowledge of available mortgage products includes Conventional, FHA, VA, USDA, Texas Vet, Jumbo and Construction Loans. She prides herself on customer service and will make the experience of purchasing or refinancing a home an easy and educational process.

When she is not helping her clients, she is spending time with her husband and their two beautiful girls.

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DARYL MITCHELL
Sr. Loan Officer

Daryl is a Senior Loan officer and a Texas native with over 20+ years in the financial services and lending industry.  He has proudly served his clients for several years. Throughout those years he has developed bonding connections with his realtors and partners.  Daryl and his team owe their success to these partnerships.  “I would not be able to provide the most resourceful team environment that I have for my clients, without the help of my business partners and the core relationships we have established over the years.”

Daryl Mitchell is a father of three. He loves to travel, attend sporting events and enjoys live music and fine dining.  He is a true believer in giving back to the community and paying it forward. He does this for himself, but is also a huge supporter to his business partners in their own community involvement.  What makes Daryl different is his eagerness to attend to his clients, quick responsiveness, and love for delivery of great service! Come meet Daryl and his team.

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EASTON CRAFTS
CEO / senior loan officer

Easton Crafts has been in the mortgage industry since 1995 and in that time has closed thousands of loan transactions of all types including Conventional, FHA, VA, USDA, Texas Vet, Jumbo and Construction Loans.  He has a Bachelor of Business Administration in Finance from The University of Texas at San Antonio with a concentration in Real Estate Finance, Commercial Real Estate and Mortgage lending.  He has concentrated his efforts into building the Directions Equity name with a reverence among its peers and a positive acknowledgment by fellow Texans.

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GARY RODRIGUEZ
LOAN OFFICER

Gary Rodriguez has been in the mortgage industry for over a decade servicing clients all through out the state of Texas, primarily in San Antonio,  He is a member of the Hispanic Chamber of Commerce and provides generous donations to the 100 Club where he helps to serve the community.  Gary’s strongest suit is assisting clients purchase and qualify for their homes.  This has been his primary focus through the entirety of his career.

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HECTOR ROCHA
Loan Officer

With nearly 10 years of sales experience. Hector has transitioned his exceptional customer service to the mortgage industry. His experience in New Home Sales has given him the knowledge on what it takes to get deals done on both the real estate and mortgage side. As a family man, he prides himself on helping other families achieve their financial dreams of owning a home. His genuine care for his clients has given him the patience to make every transaction go as smooth as possible.

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JACOB SALAZAR
LOAN OFFICER

As a United States Navy Veteran, my goal in life is to service others. The Military instilled in me Integrity, Honor, Courage and Commitment. Although I am no longer actively serving, I incorporate these lifelong values into everyday life. Yes, that means servicing YOU. With me as your lender, you will never ask yourself why isn’t he answering my calls or why isn’t he available. Whether you’re a first time home buyer or not, this is one of the most important times in your life, you are embarking on one of the biggest commitments you will ever make. You will have 110% of my availability at all hours, including nights and weekends. Good customer service is hard to find, but you will find it here with me at Directions Home Loan.

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JOHN HEARD
SENIOR LOAN OFFICER

A native of San Antonio, John attended Alamo Heights High School and Trinity University. He is also an eight year infantry veteran of the United States Marine Corps. John believes that establishing clients’ trust is paramount to successful business relationships.  As your trusted mortgage advisor since 2005, he understands that obtaining a mortgage is one ofthe largest and most important decisions in most people’s lifetime. With a wide array of mortgage products available today, John feels that it is crucial that his clients have a firm understanding of their options so they can make an educated and informed decision. John’s core principle of exemplary customer service has propelled him to his status as one of the top ranking loan officers in San Antonio.

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LISA LOZANO
LOAN OFFICER

Lisa began her career as a loan officer and loan partner which gives her a strong advantage to create seamless transactions for her clients. Lisa prides herself in exceeding clients’ expectations by maintaining close client contact throughout the loan process and by being available to her clients on nights and weekends.
Lisa has extensive product knowledge and experience in purchases as well as refinances. These loan types include Conventional, FHA, VA and USDA loans.
Lisa was born in Honolulu Hawaii but raised in San Antonio, Texas. Lisa is mother to a beautiful 7 year old little girl and 3 miniature schnauzers. Lisa has a strong focus on serving our Veterans as well first responders in the San Antonio community.
Contact Lisa today for all of your mortgage needs

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MARCUS SPITZER
PRESIDENT / senior loan officer

Marc began his career in the mortgage industry in 1998 after graduating from Southwest Texas State University. His knowledge and expertise will guide you through your mortgage experience and prepare you for one of the largest transactions most of us will ever experience in our lifetime. While One-Time closes on new construction have become his specialty, he is well versed in VA, FHA, and Conventional as well.

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MATT STANSBURY
LOAN OFFICER

Born and raised in Del Rio, TX, but has proudly called San Antonio his home for 8 years. Matt started his sales journey at the age of 20 in insurance and by 21 was a top producer in Texas. He made a transition over to mortgage as a Loan Officer Assistant to learn the business and after two and a half years, became a full time Loan Officer. This in pursuit of his true passion for helping people. The idea of helping someone with one of the biggest purchases of their life, brings him joy.

When Matt is not in the office, you can most likely find him in the gym working on his goal for his next competition in men’s physique body building. He also loves to play soccer and still play on teams around the city. He believes in working hard and is driven by his family and loved ones.

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MARK JONES
Branch Manager, Producing

Mark Jones is a Texas Boy through and through. Born in San Antonio and now hangs his hat in Boerne, Texas. He is a Father to 2 amazing children Payton & Foster and a husband to the world’s greatest wife Kristin Jones. He is also a Leader, Coach, Advisor, Investor, Entrepreneur and Mentor for his team and others. He has spent the last 7 years not only producing but implementing change in the mortgage industry to increase the overall buyers experience year after year. Program assistance and “Prime Time” customer service are what I strive for. Through his tenacious work ethic he strives to provide his clients and employees with the knowledge and skills that he has acquired from many years of diverse financial experience. He is a huge fan of self-education but teaches clients not to self-diagnose before speaking to a professional. He is an advocate for staying in his own lane. In additional to the professional side of Mark, he enjoys giving back to his community and those around him. Quote he lives by is “You miss 100% of the shots you don’t take.” Wayne Gretzki

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MICHAEL KIDD
SR. LOAN OFFICER

Michael is a native of San Antonio. He attended The University of Texas at Austin where he achieved a Bachelor of Business Administration. He embarked on his mortgage career as a loan officer in 2002. In 2006, he ventured out on his own and founded Frontier Mortgage, a mortgage brokerage that he championed through 2015. In 2016, Michael and his Frontier Team joined Directions Equity. Michael has built his business by providing un-paralleled personal service and having true passion for assisting his clients. Joining Directions allowed him to expand on that commitment with the availability of in-house underwriting and closing departments. Michael takes a consultative approach to each loan to make sure his clients are getting the best loan program for their individual scenario. He and his team are ready to help you and your family through the lending process!

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NOE GONZALEZ
SENIOR LOAN OFFICER

Noe Gonzalez Jr is a San Antonio native who has been dedicated to the mortgage industry since 2001. Noe began his career as a Community Loan Underwriter for one of the largest Savings & Loan Banks in the world. In 2006, he took his wealth of knowledge and made the transition to become a loan originator. Noe’s 15 years of experience in the industry coupled with his passion for customer service have been the keys to building his referral based clientele. Noe’s utilizes his experience to structure financing to best suit his client’s needs and financial goals. He looks forward to working with you and your family to make the loan process a seamless and enjoyable experience!

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NORMA HEARD
SENIOR LOAN OFFICER

With nearly 10 years of experience, Senior Loan Officer Norma Heard, takes pride in assisting her clients achieve the dream of home ownership. As a native of Puebla, Mexico, Norma has called Texas home for the last 20 years and earned her BBA from Incarnate Word University in 2001. Norma’s years of experience has helped her obtain an expansive knowledge of all mortgage products available today. Her attention to detail is impeccable and exceeding client expectations is the foundation of her business. Contact Norma today and see why she is recognized by her peers as a top loan officer. Her goal is to be your loan officer for life.

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SEAN KIDD
LOAN OFFICER

A native of San Antonio, Sean attended Douglas MacArthur High School and Texas A&M University. He has called New Braunfels, TX home since 2004. Sean started out in the mortgage industry in 2008 as a processor/closer for a mortgage broker, quickly learning the loan process from start to finish. Since becoming a Loan Originator in 2010, Sean has used his knowledge of the loan process and loan products to build a strong referral based clientele. His level of customer service and personal touch on each transaction is unmatched, and strives for a smooth and seamless loan process. Buying or refinancing a home is most likely the largest transaction someone will make in their lifetime. Sean is committed to make sure that the client is not only satisfied with the process but understands the process as well. He looks forward to working with you and your family on your next Real Estate endeavor!

Sean’s wife, Bess, is a native of Uvalde, TX and they have two daughters, Emma Lou and Jacy Kay.

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